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Introducing UniFi Protect
UniFi’s Focus on Delivering Value and Our Commitment to User Experience Design Perhaps the biggest technology story of this decade has been the emergence of the cloud. Applications based in the cloud have lead to breakthroughs in user experience, powering Industries from media streaming to social networks. In these applications, the cloud has enabled content…
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Filtering in 3 Domains: Why PrismStation is the Greatest Product Ever Brought to the WISP Industry.
Back in the early days, I was working with a customer to replace an older, slower 802.11b 2.4GHz mini-PCI radio with Ubiquiti’s latest SuperRange2 802.11g hi-power mini-PCI module. Response to the SuperRange mini-PCI cards had been overwhelmingly positive, but this user was experiencing significantly worse performance post-upgrade. At first I thought it was bad hardware…
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UniFi — The Beginning of The Higher Market Disruption
How An Outdoor Wireless Company Entered the Enterprise WiFi Market Perhaps now hard to believe, Ubiquiti’s decision to enter a new market with the introduction of UniFi in 2010 was generally criticized. At that time, some questioned why a company driving explosive growth in the outdoor Wireless Internet Service Provider Industry would risk diverting their…
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From Integrated Product to Challenging Goliath: How airMAX AC Generation 2 Technology Completes our Industry Vision
Ten years ago, Ubiquiti was just a new entrant in the WISP Industry, known to be little more than a manufacture of niche mini-PCI radio cards that could be used with Mikrotik router boards. At that time, I saw the writing on the wall as Mikrotik was starting to bring to market their own radio…
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The Evolution of Home Wi-Fi Part 2
Part 2: Welcome to “3-D Mesh” Home Wi-Fi In Part 1, I talked about the inspiration behind the AmpliFi router design, but you may have noticed the AmpliFi Mesh Wi-Fi system also includes unique pieces of hardware called “MeshPoints.” As proud as I am about the AmpliFi router, I believe the MeshPoint is the star…
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The Evolution of Home Wi-Fi
Part 1: From Apple AirPort to AmpliFi Mesh Technology Robert J. Pera Robert Pera started his career at Apple Computer, where he was a hardware engineer following M.S. and B.S. studies in Electrical Engineering. From there he went on to boot-strap Ubiquiti, providing connectivity technology bridging the digital divide for hundreds of millions of people…
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The Transparency Revolution and Why Business Is About to Change
I recently attended the Forbes Philanthropy Summit in New York where Bill Gates, Warren Buffet, Bono and others talked about the state of various global social inequalities. In one interesting session, Bono gave his take on what he calls the “Transparency Revolution” and how information transparency is the key to fighting the corruption sustaining these…
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Tesla: Technology Bait and Switch 101
Recently, a new Tesla Model S has been parking next to me in my apartment garage. And each time I see it, I feel a growing impulse to buy one. There are many articles about Tesla’s business model and whether they have future staying power. I thought it might be interesting to give my insight…
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Memphis Grizzlies Press Conference
This week I was in Memphis to talk with the local media. Although I am not the most experienced public speaker, it was a lot of fun and I am very thankful to the city and people of Memphis for their warm welcome. Memphis Grizzlies – Ownership Introduction from Robert J Pera on Vimeo.
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The Challenge of Educational Reform in The United States
Ubiquiti Networks has engineering offices in San Jose, Los Angeles, Irvine, Chicago, Kaunas (Lithuania), Moscow, and Taipei. Even though we only have upwards of 100 employees, it is quite the geographic mix. Ironically, we never intended to build these remote offices and we never had aspirations to save costs on engineering salaries. We just somehow…
Robert J. Pera's weblog 
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